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Interested in taking your business to the next level in the Colombian healthcare market? Join the Life Sciences & Health Mission to Bogotá and Medellín, Colombia. This mission, which will take place from 26-30 June 2023, offers the perfect opportunity to (re-)connect with important stakeholders and key decision-makers.
This mission is part of a multiannual public-private program on co-creating integrated care between Colombia and the Netherlands. This has been made possible by Holland House Colombia and the Partners for International Business (PIB), named WeCareColombia. The LSH PIB WeCareColombia is a three-year cooperation between the Dutch government and a cluster of Dutch companies and knowledge institutes.
Latest trends and developments
Since June 19, 2022 Colombia has elected a new president, Gustavo Petro, which is the first left president of the country. Accordingly, the first draft of the National Development Plan 2023-2026 has been published, which foresees an investment of 242.7 billion USD, distributed by transformations.
As part of the new presidency, a healthcare reform was announced, where the main focus will be on primary care, prevention, cost containment, equality and technology integration/interoperability. To do so, comprehensive and integrated networks are now being created to provide opportunities to develop initiatives that could contribute to improving healthcare provision, such as the implementation of the Digital Health Roadmap for the coming 10 years.
The launch of the National Preventive Health Initiative by the Ministry of Health represents a change in health practice, which translates into increasing healthcare accessibility, especially in the remote areas. These developments of Colombia’s healthcare system provide new opportunities for highly innovative healthcare solutions, stimulating the collaboration between Colombia and the Netherlands.
What to expect?
This mission will provide excellent opportunities to (re-)connect with relevant business contacts and to learn more about the latest trends and developments of the Colombian Life Sciences & Health sector. The program is still under development, but will include the following elements:
- Collective visits to relevant LSH stakeholders in Bogotá and Medellín, e.g. to public- and private hospitals, health units, universities, insurers/EPS etc.
- Seminars/roundtables focusing on specific topics matching the Dutch and local interest.
- Networking events where you can meet (new) local business contacts
- Knowledge sharing and possible cooperation with participants within the Dutch LSH delegation.
- Presence and support from the Task Force Health Care and Holland House Colombia.
To enhance the quality and success of the mission, there will be a joint program as well as two programs running in parallel with regard to the site visits. This is done to accommodate both exploratory stakeholders and stakeholders who want to use this mission to deepen existing relationships.
Is this mission relevant for you?
The LSH mission is relevant for companies and knowledge institutes active in the Dutch Life Sciences and Health sector, in particular for those in the following fields:
- eHealth and Digital Health Solutions
- Screening programs
- Public health
- Value-based healthcare
Note: In favor of the scope and quality of the mission, we reserve the right to accept or decline participants who do not belong to the relevant target group for this mission
The participation fee is €750,- (excl. VAT) per person, per organization.
This fee includes participation in the collective program, collective local transport and local support by organizing parties. Costs for travel, accommodation, meals, translators and individual transportation are not included. We will be travelling on the 26th and 30th (in the afternoon) of June 2023.
If you want to be part of the Dutch LSH delegation, please register before May 15th 2023 by filling in the online application form.
If you have any remaining questions about the program, logistics, or financial matters, please contact: