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China Inroads

china inroads logo Sinologist Valérie Hoeks guides management teams through post-M&A scenarios, joint ventures and integration processes. Valérie and her team help European companies and their Chinese partners find strategic and practical solutions for long-term success. With 20 years of experience in the Chinese market, Valérie works closely with its clients to solve complex China-related business challenges.

What others say

Jørgen Vendel

CEO - TANATEX Chemicals

During the integration of Tanatex and our Chinese parent company Transfar, Valérie proves to be a valuable coach and sparring partner for our management. Through her broad experience and refreshing perspectives, Valérie helps us to make the right decisions at a strategic and operational level.

Tonnie Smits

CEO - Smicon

Valérie and her team play an essential role in the collaboration with our Chinese partner. China Inroads is characterized by its proactive hands-on approach. Communication with our partner has become much more intensive and better, which gives us the crucial insight into the state of affairs in China.

Valérie Hoeks
Valérie Hoeks

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China Inroads in Utrecht will help you with business in China .

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