Agri-food & Horticulture

The fact that there are many opportunities in this sector is evident from the fact that several Dutch companies are already active, largely in and around Querétaro. Two examples of active companies are: Koppert, a company that uses specialist knowledge in agriculture to improve the health, resilience and production of crops. They work with insects, which makes it very innovative. In addition, Ridder is also a well-known company active in Mexico. Ridder, offers solutions within agriculture & horticulture and specialises in livestock farming.

Why are there opportunities in agriculture and horticulture for Dutch entrepreneurs in Mexico? An overview:

• Mexico is the U.S.’s leading supplier of agricultural products, with revenues of $ 27 billion in 2018
• Mexico is a major importer of oilseeds and meat (beef, pork and poultry)
• The United States is the major export market for Mexican beer, malt, tomatoes, avocado, berries, walnuts, cucumbers
• Virtually all breakfasts and meals served in the United States contain fresh produce made in Mexico (or produced in the United States by Mexican companies). Think of baked goods, sausages, avocados, tomatoes, lettuce and fresh vegetables, onions, peppers, strawberries and berries, beer, mezcal and tequila.

The Mexican market demands:

• Expertise concerns agroparks and agro logistics
• High-tech gardening and agriculture

The Mexican market is very interesting for Dutch food producers for various reasons. The quality of European products is estimated to be high and there is a great deal of interest in organic, healthy and sustainable products. Dutch entrepreneurs active in this sector are advised to focus on high-income areas and to advertise their products as gourmet products.

Holland House Mexico has examined the product categories Bread & Bakery, Dairy, and Meat & Meat Substitutes.

Finally, meat is the most important element in the Mexican diet. A large proportion of the meat consumed is produced domestically. However, there are also great opportunities for Dutch beef and pork. For these products, a renewed trade agreement between Mexico and the EU is yet to be finalized.

NL Business Hubs provide operational support to Dutch companies in entering an international market and open up a strong business and social network of local contacts.

Holland House Mexico is the NL Business Hub in Mexico. Do you want to know what Holland House Mexico can do for you locally? On our website you will find more information about this hub and how to get in touch with them.